Fostering Creativity in the Classroom: Part 5, Attributes of Creativity

What is Creativity?

If you are just joining me, this is the fifth installment in my inquiry into Creativity, in which we will explore the Attributes of Creativity. Over the previous posts, I provided my rationaleintroduced the creative processand outlined how creativity is thought about in school settings. In the previous essay, I defined the word creativity, fleshing out its components and highlighting the most significant qualities. In this article, I answer the question: “How do people generate novel and valuable ideas?”

Characteristics of Creative Thinkers

Scholars like Mihaly Csikszentmihalyi, Robert Sternberg, and Teresa Amabile, among others, have explored the cognitive, personality, and environmental factors that contribute to creative thinking.  People who have certain attributes, such as risk-taking and a tolerance of ambiguity, are more likely to be creative. Most of these, such as curiosity and resourcefulness, are self-explanatory, but I’d like to highlight a few. 

creative thinker
ChatGPT and DALL-E by OpenAI. (2023). A creative thinker. Digital illustration. Accessed on 12/26/2023.

Open-Mindedness

Creative individuals tend to be open-minded and are receptive to new ideas, perspectives, and possibilities. They are willing to explore unconventional paths and consider viewpoints that may differ from their own. Adaptability means that a person can thrive in diverse and evolving environments. 

Resilience

Creative people are often comfortable with uncertainty and can navigate through unfamiliar situations. Creativity often involves experimentation and the possibility of failure. Resilient individuals are undeterred by setbacks and use them as opportunities for learning and growth. 

Persistence

Empathy helps creative individuals understand the perspectives and needs of others, leading to solutions that address real-world challenges. Creative endeavors often require persistence and dedication. Creative individuals are willing to invest time and effort to refine their ideas and bring them to fruition. 

Putting It All Together

Creative strengths like these, when nurtured and cultivated, contribute to an individual’s ability to think innovatively, problem-solve effectively, and generate novel ideas across various domains.

Examining three prominent theoretical frameworks—The Componential Model, the Investment Theory, and the Evolving Systems Approach— will shed light on the factors that contribute to the creative process. By analyzing these perspectives, we gain a deeper understanding of the cognitive, motivational, and contextual aspects of creativity. 

Frameworks to Understand Creativity

The Componential Model

The Componential Model posits a comprehensive view of creativity, identifying six key elements that collectively shape the creative process. This model underscores the significance of both creativity-relevant processes and skills in addition to motivation. It is a versatile framework adaptable to diverse domains, providing insights into creativity’s cognitive dimensions. 

The identified elements include domain-relevant skills, creativity-relevant processes, intrinsic motivation, synergistic external motivations, work orientation, and positive affect. Although its complexity may pose challenges in practical application, its emphasis on cognitive and motivational factors contributes to a holistic understanding of creativity.

ChatGPT and DALL-E by OpenAI. (2023). Six key elements that shape the creative process. Digital illustration. Accessed on 12/26/2023.

The Investment Theory

The Investment Theory highlights the creator’s ability to identify undervalued ideas, persuade others of their worth, and move on to new projects. This theory underscores the importance of intelligence, motivation, personality, knowledge, thinking styles, and the environment. Effective communication plays a pivotal role in advocating for ideas. However, it may not fully address the challenges of unacknowledged ideas and might not align well with educational contexts. Despite its focus on recognizing and advocating for ideas, it offers valuable insights into the role of communication in creativity.

The Evolving Systems Approach

The Evolving Systems Approach emphasizes the role of curiosity-triggering questions in fostering creative pursuits that are genuinely passionate and personally meaningful. Csikszentmihalyi’s concept of flow is central to this perspective, portraying intensely engaged moments of absorption and satisfaction. This approach acknowledges the driving forces of internal motivation and interests in the creative process. Nevertheless, it may lack concrete guidance on how to trigger curiosity and create flow experiences across various contexts. It also overlooks external influences on creativity.

Motivation, Affect and Knowledge

In all three models, motivation, affect, and knowledge play significant roles, influencing how individuals generate ideas, approach challenges, and produce innovative outcomes. Motivation refers to the internal or external factors that drive individuals to engage in specific activities or pursue certain goals. In the context of creativity, motivation plays a crucial role in determining the extent to which individuals are willing to invest time, effort, and resources into their creative endeavors. 

Intrinsic vs. Extrinsic Motivation

When individuals are intrinsically motivated, they engage in creative activities because they find them inherently enjoyable and personally rewarding. This type of motivation often leads to more original and meaningful creative outcomes, as individuals are driven by their genuine interest and passion. All three theories highlight the significance of intrinsic motivation in cultivating creativity. External factors, such as rewards, recognition, or social approval, can also drive creativity. While extrinsic motivation can lead to creative output, it might not be as sustainable or as likely to result in truly innovative ideas compared to intrinsic motivation.

Positive vs. Negative Emotions

Affect refers to one’s emotional state. Positive Emotions might be feelings of happiness, excitement, and curiosity that can enhance creative thinking. Positive emotions broaden cognitive processes, enabling individuals to think more flexibly and consider a wider range of ideas. They can also contribute to a more open and exploratory mindset. Contrary to what one might assume, negative emotions like frustration, disappointment, or even sadness can also fuel creativity. These emotions can lead individuals to engage in deeper reflection, problem-solving, and a search for novel solutions as a way to cope with challenges. Additionally, the Investment Theory and the Evolving Systems Approach recognize the role of personal satisfaction and positive affect. 

Domain Expertise vs. Diverse Knowledge

Knowledge serves as the foundation for creativity, providing a framework from which innovative ideas can emerge. A deep understanding of a particular field or domain (also called domain expertise) is crucial for generating creative ideas within that context. Domain knowledge provides the necessary foundation to identify gaps, question assumptions, and propose novel solutions. Cross-disciplinary or diverse knowledge can lead to novel connections between seemingly unrelated concepts. 

ChatGPT and DALL-E by OpenAI. (2023). The concepts of knowledge, affect, and motivation. Digital illustration. Accessed on 12/26/2023.

Individuals with knowledge spanning multiple areas can draw inspiration from various sources, resulting in innovative combinations. Creativity often involves recognizing the value of unexpected connections or chance discoveries. A solid base of knowledge increases the likelihood of recognizing the significance of these seemingly random occurrences. The Componential Model and the Investment Theory incorporate cognitive elements as critical components of the creative process. 

The Matrix Model

The three theories described above all emphasize the importance of intrinsic motivation. The Matrix Model complements and intersects with the three theories by providing a categorization framework that can be aligned with their key concepts. It helps relate the motivations (intrinsic vs. extrinsic) and problem types (open vs. closed) to the broader themes explored in the Componential Model, the Investment Theory, and the Evolving Systems Approach, offering an additional lens through which to understand creativity. Combining Reason and Content into 4 possible types of creativity results in proactive creativity, expected creativity, contributory creativity, and responsive creativity (Unsworth, 2001).

  • Expected Creativity is brought about via an external expectation but with a self-discovered problem. For example, a scientist who chooses their own topic of research but is by nature of their job prompted to engage in that research. 
  • Proactive Creativity is when individuals driven by internal motivators, actively search for problems to solve. This is the type that we seem to value the most in our culture… our “geniuses” like Picasso, Steve Jobs, Elon Musk, and Einstein. 
  • Responsive Creativity is when there is a specified problem that a participant solves within an organization or situation. Individuals have the least control over problem solving choice. 
  • Contributory Creativity occurs when individuals are self-determined and based upon a problem clearly formulated by others. Individuals who elect to engage in creativity to help solve problems with which they are not directly involved. 
ChatGPT and DALL-E by OpenAI. (2023). A matrix with four quadrants of creativity. Digital illustration. Accessed on 12/26/2023.

Expected and Proactive Creativity involve scanning and defining skills, while responsive and contributory creativity are influenced by curiosity and the ability to identify and frame problems. Proactive and Contributory creativity involve communication, displaying unique understanding, knowledge, and the ability to persuade others of one’s thinking. This implies that the type of creativity is highly dependent on other skills, some of which are neither taught nor valued in our educational system.

Creativity Can Be Learned

Creating an educational environment that aligns with the elements contributing to creativity and the explanations of the creative process provided by these theories involves fostering a culture that supports both individual and collaborative creative thinking.  The Creative Process and the attributes of creativity necessarily overlap and will be served by the same types of activities and setting. We would want to create an environment that reflects and accommodates the elements contributing to creativity and the explanations of the creative process. 

Instead of treating creativity merely as a characteristic of a person, we can effectively boost creativity by taking specific actions. Students need to know what these actions are and how to practice them. Some of these activities are: risk-taking, thinking divergently, being curious and tolerant of ambiguity.  Risk-taking in the context of the creative process refers to the willingness and ability of individuals to step outside of their comfort zones, challenge established norms, and explore new, uncharted territories in their creative work. It involves pushing the boundaries, embracing uncertainty, and potentially facing failure or unexpected outcomes in pursuit of innovative and original ideas.

Creativity often thrives when individuals are willing to take risks, as it encourages them to break free from conventional thinking patterns and experiment with different approaches. Coming up with ideas (ideation) can result in either convergent thinking or divergent thinking. Convergent thinking pursuing the “correct” answer which fits an expectation or convention. Divergent thinking involves generating novel solutions and ideas, and denotes creative potential. 

ChatGPT and DALL-E by OpenAI. (2023). Convergent and divergent thinking and their impact on creativity. Digital illustration. Accessed on 12/26/2023.

Having creative potential may lead to a creative performance, but is not guaranteed. Creativity is actually producing or developing original work, theories, techniques, or thoughts. “The best predictor of creativity is openness to new experiences” (Weir, 2022); we can develop this trait by encouraging curiosity and tolerance of the unusual or unknown. 

The Matrix Model is a very useful tool for educators, implying that creative thinking differs based on the type of task being performed and the reasons for engaging in it. Creativity is more constrained when students are engaging in creative thinking for external reasons and are doing tasks or problems that are more closed (that is, ‘externally imposed’). 

Responsive creativity may be “less creative” than proactive creativity. This may be a useful way for us to evaluate the quality of the assignments and activities that we use. More importantly, it is a way to adjust our expectations: if we provide a closed problem (most frequently done in class), then it is likely to elicit less creative responses. Open-ended problems encourage students to apply their knowledge to real-world scenarios, think critically, and explore creative solutions. By engaging in these types of challenges, students can develop a deeper understanding of concepts while honing their problem-solving and critical thinking skills.

Nurturing Creativity in the Classroom

To fellow educators, it’s crucial to recognize that creativity is indeed a skill that can be nurtured. It’s closely tied to how students approach various situations, how they respond when faced with the unfamiliar, their willingness to view matters from different perspectives, and their courage to explore uncharted territories, question norms, and embrace uncertainty. Rather than a static trait, creativity is an outcome of actions taken.

In our role, we can liken creativity to a muscle—one that strengthens with regular exercise. Guiding our students to understand that creativity thrives when put into practice is essential. Encourage them to adopt the behaviors of creative individuals, as this can significantly enhance their creative prowess. As educators, we’re aware that those who are hailed for their creativity often showcase common attributes. 

ChatGPT and DALL-E by OpenAI. (2023). Creativity as a skill that can be nurtured. Digital illustration. Accessed on 12/26/2023.

By fostering an environment that values diverse thinking, risk-taking, and experimentation, we can play a pivotal role in instilling these characteristics in our students, setting them on a path towards realizing their creative potential. Now that we know the Attributes of Creativity we can do our best to incorporate them into our curriculum.

After exploring the creative process, sketching a picture of the educational environment, and describing creativity in terms of its attributes, stages of development, and characteristics, the next questions seem obvious: How do we evaluate creative products? How do we determine the level of creativity possessed by an individual? Is there a test that allows us to predict who is creative? I will tackle those questions in the next installment.

I hope that this has been interesting to you so far! Please submit your own observations, methods, and questions in the comments section. I am eager to hear what you think!

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